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BECOMING A LICENSEE
FREQUENTLY ASKED QUESTIONS

Q: What are the minimum guarantees?
A: Annual guarantees vary greatly - in determining minimum guarantees, CBSCP considers many factors including but not limited to: wholesale pricing, projected sales and distribution and financial soundness of the company. CBSCP may require all or part of the minimum guarantee to be paid up front.
 
Q: Are all guaranteed payments annualized?
A: Yes
 
Q: What percentage of the guarantee is required upfront for the advance?
A: There isn't a set advance percentage; it can be anywhere from 25%-100%. It depends on the category and deal.
 
Q: What is the standard royalty rate?
A: It varies, depending on the category.
 
Q: How long are licensing agreements?
A: The term of our licensing agreements usually depends on the category being licensed. The average term is 2-3 years.
 
Q: Can I use likeness of all actors in show/movie?
A: Each property has its own set of likeness criterion. We can provide the likeness availabilities on a case-by- case basis.
 
Q: When will assets be available to download?
A: As soon as the merchandising agreement is fully executed.
 
Q: Are rights exclusive?
A: No
 
Q: Can I add multiple properties in one agreement? And are minimum guarantees cross collateralized?
A: Depends on the deal.
PROPOSAL FORM

 
LICENSEE:









PROPERTY:
To select more than one property, do the following:
If you are using a Microsoft computer, hold down
the 'Ctrl' key and click the mouse button to select
each property.

If you are using an Apple computer, hold down
the 'Command' key and click the mouse button to select
each property.
LICENSED ARTICLE(S):
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